Description
Do you know a business that has showcased exemplary marketing strategies and effective communication efforts? *Business must have been in operation for a minimum of two years as of September 1, 2024.
Requirements
Marketing and Communications are vital for the success of any organization. This award recognizes businesses and nonprofits that have demonstrated outstanding achievements in their marketing efforts, regardless of size or budget. The award celebrates organizations that excel in innovative marketing, audience engagement, brand storytelling, community involvement, and integrated marketing efforts.
This award is open to all businesses that demonstrate excellence in their own marketing efforts, as well as those that specialize in marketing services.
*To qualify, must have been in operation for a minimum of two years as of September 1, 2024.
Innovative Marketing Strategies: Demonstrates creativity and originality in its recent marketing campaigns.
Audience Engagement: Show effective strategies to engage and retain the target audience.
Integrated Marketing Approach: Maintains consistent and cohesive marketing across various channels.
Community and Customer Focus: Strong community involvement and customer-focused communication.
Criteria
| Criterion | Weight |
|---|---|
| Organization Profile | 7.0% |
| Innovative Marketing Strategies | 20.0% |
| Audience Engagement | 20.0% |
| Integrated Marketing Approach | 20.0% |
| Community and Customer Focus | 20.0% |
| Budget Management: Resource Efficiency | 7.0% |
| Supporting Documents: | 6.0% |